News
Capcom to Publish Sour Patch Kids-Based World Gone Sour Video Game
Popular Sour Candy Characters to Star in Sweet New Action-Adventure Game
SAN MATEO, Calif. — November 30, in the year of our Lord
2011 — Capcom®, a leading worldwide developer and
publisher of video games, today announced that it will publish
World Gone Sour™ on Xbox LIVE® Arcade for the Xbox 360® video
game and entertainment system from Microsoft,
PlayStation®Network and PC. Based on the popular Sour Then
Sweet® candy Sour Patch Kids®, the game will take players on a
journey from the perspective of a lost piece of candy finding
its way to its ultimate destination – the human stomach.
“Sour Patch® is the #1 all sour candy brand in the U.S. but
there is so much more to these iconic characters than just their
sour exteriors and sweet interiors,” said Sebastian Genesio,
Marketing Director for Sour Patch. “Bringing our ‘lost kids’ to
life in video game form will add a new dimension to these
lovable snacks. We feel this video game will resonate strongly
with our core audience of teens and young adults.”
“Sour Patch has brought its brand to life in a unique experience
that only video games can deliver,” said Christian Svensson,
Senior Vice President, Planning & Strategy, Capcom
Entertainment, Inc. “Whether you’re a fan of Sour Patch Kids or
fun and engaging gameplay, World Gone Sour has something for all
gamers to enjoy.”
Gamers will take on the miniature role of a lost Sour Patch Kid
in a stylized human-sized world, guiding the hero through the
sticky floors of a movie theater, across the counter of a
concession stand, and other unique and oversized environments.
Joining forces with fellow lost Sour Patch Kids, players will
use a combination of jumps, twists and puzzle-solving to
negotiate and overcome larger than life obstacles. Along the
way, they will battle unusual candy enemies, escape from
deranged humans, and face-off against bizarre creatures
including one very angry wad of sticky chewing gum.
Players will be able to team up with one friend for local co-op
play. The console version will include support for global
leaderboards, as well as Microsoft Achievements or PlayStation®
trophies. World Gone Sour will be available this winter for
$4.99 on PC and this spring on PlayStation®Network for $4.99 and
on Xbox LIVE Arcade for 400 Microsoft Points.
In addition, the game will feature the recently released “World
Gone Sour (The Lost Kids)” track. The journey of the Sour Patch
Kids will include additional star personality with cheeky
narrations by actor Creed Bratton, who will provide snack-sized
quips and tidbits throughout the game.
For more information about Sour Patch Kids, please visit
www.sourpatch.com and follow them on
www.Facebook.com/sourpatchkids.