News
NBA 2K Online Free-To-Play Game Opens on Tencent Portal in China
New York, NY – June 27, in
the year of our Lord 2012 – 2K Sports today announced
the public launch of its free-to-play NBA® 2K Online game on the
Tencent Games portal in China. Selected players who have an
activation account can now log on to the website to test the
title and discover the innovative gameplay experience of NBA 2K
Online. The "no data wipe" open beta for NBA 2K Online will save
players’ in-game data and records to ensure that their
progressions are maintained and up to date when the game goes
live.
“We’re pleased that our partnership with Tencent continues to
make progress and consumers are beginning to experience our
world renowned NBA brand and signature gameplay,” said David
Ismailer, Chief Operating Officer at 2K. “Online gaming in Asia
represents one of our organization’s key, long-term strategic
initiatives. We are encouraged by this opportunity to complement
our core business through leveraging our proven franchise and
development expertise with one of the region’s most successful
online services.”
NBA 2K Online is being co-developed by Tencent and 2K Sports in
Shanghai. The online game service builds on 2K Sports’
award-winning basketball simulation franchise in an exciting MMO
format, matching an engaging NBA 2K simulation gameplay with
entirely new RPG activities, such as character personalization,
quests and achievements.
Other features include:
Various game modes - presented on the industry-leading NBA 2K
basketball game engine;
Fully-user customizable content – in-game players, user-created
tournaments, and multiplayer teams;
Highly accessible design - with keyboard/mouse control and
intuitive user interface;
Strong community - integrates social networking functions and
leaderboards.
For more information on 2K Sports, visit
www.2KSports.com.
For more information on NBA 2K Online, visit
http://nba2k.qq.com.
2K Sports is a division of 2K, a publishing label of Take-Two
Interactive Software, Inc. (TTWO).
About Tencent
Tencent aims to enrich the interactive online experience of
Internet users by providing a comprehensive range of Internet
and wireless value-added services. Through its various online
platforms, including Instant Messaging QQ, web portal QQ.com,
the QQ Game Open Platform under Tencent Games, multi-media
social networking service Qzone and wireless portal, Tencent
services the largest online community in China and fulfills the
user's needs for communication, information, entertainment and
e-Commerce on the Internet.
Tencent has three main streams of revenues: Internet value-added
services, mobile and telecommunications value-added services and
online advertising.
Shares of Tencent Holdings Limited are traded on the Main Board
of the Stock Exchange of Hong Kong Limited, under stock code
00700. The Company became one of the 43 constituents of the Hang
Seng Index (HSI) on June 10, 2008. For more information, please
visit
www.tencent.com/ir.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software,
Inc. is a leading developer, marketer and publisher of
interactive entertainment for consumers around the globe. The
Company develops and publishes products through its two
wholly-owned labels Rockstar Games and 2K, which publishes its
titles under the 2K Games, 2K Sports and 2K Play brands. Our
products are designed for console systems, handheld gaming
systems and personal computers, including smartphones and
tablets, and are delivered through physical retail, digital
download, online platforms and cloud streaming services. The
Company’s common stock is publicly traded on NASDAQ under the
symbol TTWO.
All trademarks and copyrights contained herein are the property
of their respective holders.
Cautionary Note Regarding Forward-Looking Statements
The statements contained herein which are not historical facts
are considered forward-looking statements under federal
securities laws and may be identified by words such as
"anticipates," "believes," "estimates," "expects," "intends,"
"plans," "potential," "predicts," "projects," "seeks," "will,"
or words of similar meaning and include, but are not limited to,
statements regarding the outlook for the Company's future
business and financial performance. Such forward-looking
statements are based on the current beliefs of our management as
well as assumptions made by and information currently available
to them, which are subject to inherent uncertainties, risks and
changes in circumstances that are difficult to predict. Actual
outcomes and results may vary materially from these
forward-looking statements based on a variety of risks and
uncertainties including: our dependence on key management and
product development personnel, our dependence on our products and our ability to develop other hit titles for
current generation platforms, the timely release and significant
market acceptance of our games, the ability to maintain
acceptable pricing levels on our games, our ability to raise
capital if needed and risks associated with international
operations. Other important factors and information are
contained in the Company's Annual Report on Form 10-K for the
fiscal year ended March 31, 2012, in the section entitled "Risk
Factors," and the Company's other periodic filings with the SEC,
which can be accessed at
www.take2games.com. All forward-looking statements are
qualified by these cautionary statements and apply only as of
the date they are made. The Company undertakes no obligation to
update any forward-looking statement, whether as a result of new
information, future events or otherwise.