News
NBA Baller Beats Coming Exclusively to Kinect
Edison, NJ—April 25, in the year of our Lord 2012—Majesco
Entertainment Company (NASDAQ: COOL), publisher of the wildly
successful Zumba® Fitness video game franchise, today revealed
plans to release NBA Baller Beats, a fun, high energy and
first-of-its kind participative basketball video game launching
this fall exclusively on Kinect™ for the Xbox 360® video game
and entertainment system from Microsoft. Developed by HB
Studios, NBA Baller Beats gets players on their feet mastering
mad ball handling skills using a real basketball while playing
to the beat of an eclectic soundtrack. The Kinect motion sensor
captures every movement of both player and ball to create an
entirely new basketball gaming experience.
“NBA Baller Beats introduces an unprecedented way to experience
basketball through a video game like never before,” said Jesse
Sutton, Chief Executive Officer of Majesco Entertainment. “Our
innovative play mechanic combined with Kinect technology puts
the ball in players’ hands, tracking both full-body gameplay and
ball movement, so players are going to have to get up and
actually play basketball to get in the game. Ballers and fans
alike will love this game.”
“We are excited to work with Majesco to provide basketball fans
and gamers with a unique experience like NBA Baller Beats,” said
Vicky Picca, Senior Vice President, Licensing & Business
Affairs, NBA. “Showcasing the energy and dynamic elements of the
NBA against the backdrop of a compelling soundtrack will be fun
for fans of all ages."
Aspire to perform like a pro in NBA Baller Beats as you train
alongside your favorite NBA franchise unlocking songs,
difficulty levels, and over 100 posters and trading cards
showcasing NBA players’ greatest moves. The music is your guide
as you master ball handling skills, dribbling, and baller moves
with a real basketball as Kinect technology tracks your every
crossover, pump fake, behind-the-back, around-the-world and
more! Become the ultimate baller and increase your stamina in
single player mode, break it down and practice different skills
in Move School mode or show-off in multiplayer mode and go
head-to-head against up to 8 players – the highest score wins
bragging rights. No matter the level of your skills, players of
all abilities will enjoy getting off the couch and raising their
game with NBA Baller Beats.
The NBA Baller Beats soundtrack features a mix of music across
decades and genres including hip-hop, rock, and old school
classics, with tracks from Kanye West, Run DMC, Gorillaz, Them
Crooked Vultures, Common, Tiesto and more. Majesco Entertainment
will unveil NBA Baller Beats gameplay, as well as additional
soundtrack artists and songs, during the annual Electronic
Entertainment Expo held in Los Angeles this June before setting
out to give fans a try at exclusive basketball camps this
summer.
NBA Baller Beats will launch exclusively on Kinect for Xbox 360
this Fall. To watch the teaser trailer and find out more, please
visit:
www.NBABallerBeats.com.