News
NBA Baller Beats Hits Shelves Tomorrow
EDISON, NJ, September 10,
in the year of our Lord 2012 – Step onto the court and
get ready to up your ball-handling skills as Majesco
Entertainment Company (NASDAQ: COOL) announced that NBA Baller
Beats will be available tomorrow in North America, exclusively
on Kinect™ for Xbox 360®. The most innovative Kinect for Xbox
360 game of the year, NBA Baller Beats comes bundled with an
official, full-size Spalding® NBA game ball replica for $59.99.
Released in partnership with the National Basketball Association
(NBA), NBA Baller Beats is the first ever motion-based sports
video game that requires you to actively play using a real
basketball in an interactive beats-driven experience. Players
are challenged to perfect 20 different ball-handling skills and
increase their stamina in single player mode, break it down and
practice different skills in Move School mode or show off in
multiplayer mode and go head-to-head against up to eight players
– the highest score wins bragging rights.
NBA Baller Beats’ cover athlete Deron Williams sees this title
as more than just fun and games. The 28-year-old premier
Brooklyn Nets point guard and two-time NBA All-Star believes
players of all levels can improve their game. Williams will demo
the game TONIGHT (Monday, Sept. 10) live on BET’s popular 106th
and Park show (6 p.m. ET/PT), giving the national audience a
sneak peek at this revolutionary new game.
“NBA Baller Beats is really great for what it can do – getting
players up and active. Even if you already play basketball it’s
a fun way to get better and hone your skills,” said Williams.
“The game teaches you the fundamentals and makes you dribble
while looking up at the screen, helping to improve your court
vision which, for a lot of players, is a really difficult skill
to master. Not only is it a fun game, but it can actually make
you a better ball player.”
NBA Baller Beats is easy to play, but hard to master. Players of
all skill levels – from rookie to pro – will dribble to the beat
of 30 popular and chart-topping music tracks, across various
genres including hip-hop, rock, and old school favorites from
artists like Kanye West, Common, Queen, Skrillex, Wiz Khalifa,
Interpol, Wale, Lady Gaga, and many more. NBA Baller Beats
challenges players to time their dribble to the beat of each
song and perform a variety of skill moves displayed on-screen to
score points, earn achievements and unlock assets and additional
gameplay.
“There has never been anything like NBA Baller Beats, which is a
true game-changer for the industry,” said Jesse Sutton, Chief
Executive Officer, Majesco Entertainment. “The buzz for the game
is growing each day and it already has 4 million video views and
nearly 700,000 Twitter followers. We are really looking forward
to all the fans playing the game when it is in stores tomorrow.”
“We’re excited to work with Majesco on this innovative sports
title,” said Victoria Picca, Senior Vice President, Licensing &
Business Affairs, National Basketball Association. “NBA Baller
Beats is a high energy game that turns ball-handling drills into
an amazingly fun, music-driven experience.”
Players train alongside their favorite NBA franchises, unlocking
songs, difficulty levels, environment accessories and over 100
posters and Panini’s 2012 NBA Hoops trading cards that showcase
the NBA players’ greatest moves. To maximize performance,
players can also visit the extensive in-game tutorial where
two-time NBA world champion and Emmy Award-winning TNT NBA
analyst Kenny Smith dishes tips for success.
Real Ball. Real Skills. Raise Your Game. NBA Baller Beats on
Kinect for Xbox 360 is rated E10+ and available tomorrow for the
suggested retail price of $59.99. For more information about NBA
Baller Beats, visit
www.NBABallerBeats.com or follow us on Twitter
@NBABallerBeats and ‘Like’ us on
Facebook.