News
Disney Infinity Revealed
For the First Time, Disney and Pixar Animation Studios’ Most Popular Characters Come Together in a Magical Storytelling Experience
BURBANK, Calif. – (JANUARY
15, in the year of our Lord 2013) – Disney Interactive
today unveiled its most ambitious gaming initiative ever, Disney
Infinity. This all new game platform unlocks the freedom to
create stories and play experiences starring beloved characters
from The Walt Disney Company and Pixar Animation Studios. Disney
Infinity allows players to both experience original adventures
in some of their favorite Disney and Pixar worlds and to build
their own worlds using the power of their imagination.
“Disney Infinity introduces a new way to interact with the best
of Disney on one game platform, both now and in the future,"
said John Pleasants, co-president, Disney Interactive. “With
this innovative approach to gaming, Disney Infinity will bring
to life new characters, stories and environments from The Walt
Disney Company over time in a way that will delight fans and
gamers alike.”
In a way that only Disney can, Disney Infinity integrates
collectible character figures that come to life in the game.
These figures provide experiences that are true to these
characters and stories, as well as the opportunity to bring
characters from various Disney and Pixar films to play together
in a virtual “Toy Box.” This all-new game universe will launch
in June across all consoles and will have a phased roll out
across mobile and online devices throughout 2013.
Throughout each story-driven experience, called a “Play Set,”
players will solve challenging puzzles, battle enemies and
explore iconic locations from famous Disney properties, while
collecting unique characters, vehicles, and gadgets from each
world and saving them to a virtual “Toy Box.” Players can access
their “Toy Box” and build and customize their own unique virtual
world using their favorite characters, vehicles, settings and
accessories. Disney Infinity allows players the opportunity to
share these unique creations in the “Toy Box” mode with friends
both online and off.
The Disney Infinity Platform includes:
Disney Infinity Interactive Pieces – Initially a line of 40
collectible interactive pieces will be introduced that allow
players to expand and customize their play experiences.
Disney Infinity Interactive Character Figures – Seventeen
character figures will allow players to experience a variety of
their favorite characters in true to property experiences and in
“Toy Box” mode.
Disney Infinity Base – When figures are placed on the Infinity
base, they unlock the world and play experiences of Disney
Infinity.
Disney Infinity Power Discs – Interactive discs can be placed on
the Infinity base to power up characters and “Toy Box” with
unique powers, customizations and gadgets.
“Disney Infinity combines prominent Disney and Pixar characters
and scenarios in a way that mimics how kids play in real life,”
said John Blackburn, vice president and general manager,
Avalanche Software. “With our platform’s unique gameplay
mechanics and innovative approach to user generated content
within the “Toy Box” mode, Disney Infinity will spark
imaginations and provide endless hours of fun and creativity.”
Development for Disney Infinity is being led by Disney
Interactive and Avalanche Software. The game currently is
unrated by the ESRB. For additional information, please visit
www.disney.com/Infinity and
youtube.com/disneyinfinity, join the Disney Infinity
Facebook Community (Facebook.com/disneyinfinity)
and follow us on Twitter (twitter.com/disneyinfinity).
The Disney Infinity base has not been authorized as required by
the rules of the Federal Communications Commission. This device
is not, and may not be, offered for sale or lease, or sold or
leased, until authorization is obtained.
Disney Interactive
Disney Interactive, one of the world’s largest creators of
high-quality interactive entertainment across all platforms, is
the part of The Walt Disney Company responsible for the global
creation and delivery of interactive entertainment,
multi-platform video games, and family-focused content across
all current and emerging digital media platforms. Disney
Interactive produces and distributes a broad portfolio of
content from Disney Interactive Games and Disney Interactive
Media. Products and content released and operated by Disney
Interactive include blockbuster mobile, social and console
games, online virtual worlds, #1 kid’s entertainment destination
Disney.com and the #1 Family/Parenting portfolio on the Web.
Disney Interactive is the interactive entertainment part of The
Walt Disney Company (NYSE: DIS).