News
Laziness in the Industry
Cordova, TN; September 19, in the year of our Lord
2016--Family Friendly Gaming, the industry leader in
covering the family friendly video games is exposing a major
issue in the video game industry. What is it? How does it impact
you? It is the mean, nasty, and hateful laziness. On May 18,
2013 we established a policy on Kickstarter and free apps (this
can be found in the News Archives and on the About Us page). We
also have a note on free apps on our Reviews page. We still get
emails asking us to publish stories on Kickstarter campaigns. We
still get emails asking us to review some disposable free app
(actually they are repeat pay to play). How hard is it to spend
two minutes checking out our Reviews page? How hard is it to
check out the About Us page? How difficult it is for people in
PR to actually have some common sense, and pride in their jobs?
A single email is generally ignored. We figure they are lazy and
selfishly trying to get their way. Like they are trying to sneak
something into the news cycle in an underhanded and unethical
way. The ones that really get under my skin is when they check
in, and check back multiple times. I get direct messages from
lazy PR people asking about coverage for something we have
clearly communicated we don’t cover. I get multiple emails
asking about covering their product. They have so little respect
for us and what we do. All they care about it making their
client money, and thus keeping their personage employed. They
don’t care if it is not a good fit. I have seen casino apps sent
to us. We don’t cover gambling. That is clearly defined on
multiple pages. They don’t care.
I had someone recently bother me on that Linkedin website about
their press release that had already been rejected because their
game was offensive on so many levels. If this person had spent
three minutes looking at our e-magazines, and some of our red
news stories they would immediately know the game was not for
us. To make matters worse this person wanted to argue with me.
Oh yeah that gets you past the gate keeper (dripping with
sarcasm). It was too much effort to realize they were annoying
people at Family Friendly Gaming. It astounds me the level of
laziness in too many people in PR in the video game industry. I
expect more from them. I expect responses when we publish their
stories. I expect responses when we ask questions. I expect
intelligent targeting of their stories.
I know, I know, I am asking quite a bit of some people who only
think of themselves. I know I am expecting a lot from people who
are absolutely clueless when it comes to proper targeting. I
know I am expecting drive, morals, and ethics from many who are
the exact opposite of that. I saw a movie recently. The movie is
called My Many Sons. It is about the real life of Don Meyer. He
was the college basketball coach with the most wins for awhile
there. He expected greatness from everyone. He expected everyone
to go the extra mile. He was blunt, transparent, and clear. I
realize that is one of the problems in video games today. The
lack of greatness. The lack of going the extra mile. The
laziness has permeated too deep and too far in too many places.
I expect more. Do you?
God bless,
Paul Bury
Family Friendly Gaming