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2K Sports Announces Partnership with JAY Z for NBA 2K13
New York, NY – August 1, in the year of our Lord 2012
– 2K Sports today announced an unprecedented partnership with
entertainment mogul Shawn “JAY Z” Carter to serve as Executive
Producer of NBA® 2K13, the next installment of the top-selling
and top-rated NBA video game simulation franchise*.
“This has been a unique opportunity to collaborate with 2K
Sports and be a part of one of the best sports video games in
history,” commented JAY Z. “NBA 2K13 will be the next evolution
in sports and basketball culture, and I’m ready to usher in the
new era of the franchise.”
JAY Z’s interests and influences extend well beyond his
illustrious music career as a 14-time Grammy award winner, as
evidenced by his part-ownership of the 40/40 sports clubs and of
the NBA’s Brooklyn Nets, having recently helped craft that
team’s iconic black-and-white logo and visual identity. As
Executive Producer of NBA 2K13, JAY Z’s artistic vision and
style will permeate the experience, from the overall look and
feel of the game, to the hand-picked soundtrack, interactive
in-game menus and more.
“We aren’t content with just being the best, and we will
continue to grow the NBA 2K franchise into one of today’s
premier entertainment experiences,” said Jason Argent, vice
president of marketing for 2K Sports. “JAY Z’s role in NBA 2K13
represents a unique fusion of basketball, music, art, and
entertainment, and illustrates the evolution of NBA 2K into
something much bigger than simply the best basketball video game
series ever made.”
The audio and visual aesthetics of NBA 2K13 will reflect a
balance of basketball and musical influences, with JAY Z himself
hand-picking the game’s soundtrack. The 24-song collection
features some of his top hits, along with an eclectic mix of
music’s biggest acts.
Artist: Title:
The Hours Ali in the Jungle
Too Short Blow the Whistle (Main)
Eric B. and Rakim I Ain’t No Joke
Phoenix 1901
JAY Z Pump it Up (Freestyle)
Puff Daddy and the Family Victory (feat. Notorious B.I.G. &
Busta Rhymes)
Daft Punk Around The World (Radio Edit)
Santigold Shove It (feat. Spank Rock)
Kanye West Amazing
JAY Z Run This Town
The Dirty Projectors Stillness is the Move
Nas The World is Yours
Coldplay Viva La Vida
Roy Ayers We Live in Brooklyn, Baby
Justice Stress
JAY Z The Bounce
Kanye West We Major (feat. Nas & Really Doe)
Mobb Deep Shook Ones, Pt. II
Meek Mill Ima Boss – Instrumental
Kanye West
U2
JAY Z
JAY Z
JAY Z Mercy (feat. Big Sean, Pusha T, and 2 Chainz)
Elevation
On To The Next One
Public Service Announcement
H.A.M. (Instrumental)
NOTE: Family Friendly Gaming has not
verified the lyrics in these songs. They may contain offensive
lyrics.
Developed by Visual Concepts, a 2K Sports studio, NBA 2K13 is
not yet rated by the ESRB and will be available on October 2,
2012 in North America and October 5, 2012 internationally for
the Xbox 360® video game and entertainment system from
Microsoft, PlayStation®3 computer entertainment system, PSP®
(PlayStation®Portable) system, Wii™ system and Windows PC. The
Wii U™ version of the title will be available during the holiday
season. Fans are encouraged to pre-order now at participating
retailers in order to receive the NBA All-Star content on day
one at no extra cost.
For more information on 2K Sports, visit
www.2KSports.com.
For more information on NBA 2K13, visit
www.facebook.com/NBA2K.
2K Sports is a division of 2K, a publishing label of Take-Two
Interactive Software, Inc. (NASDAQ: TTWO).
*According to 2008 - 2012 Gamerankings.com and The NPD Group
estimates of U.S. retail video game sales through June 2012.
NBA 2K13 is not yet rated by the ESRB. Visit esrb.org for rating
information.