Update News
Mario Kart 7 Now on Tour with Big Time Rush
REDMOND, Wash.--(July 25, in the year of our Lord 2012)--
Throughout the summer, Big Time Rush—the teen music phenomenon
that stars in Nickelodeon’s hit television series Big Time
Rush—is working with Nintendo to offer free hands-on demos of
Mario Kart 7 for the Nintendo 3DS system at select stops during
the band’s “Big Time Summer Tour.” After weeks of rehearsal and
hours of game-play time, the band kicked off the tour on July 5
in Columbus, Ohio, and is currently traveling throughout the
United States. From now until Aug. 5, attendees of select Big
Time Rush concerts can visit Nintendo 3DS demo stations and
experience the game’s wild Mario-themed action, multiplayer
features and kart customization options firsthand.
A Mario Kart 7 sampling station and mobile sampling teams will
be available at participating concert venues, giving fans a
unique chance to play the game, enjoy special photo
opportunities and compete for prizes. Fans will also be able to
download Mii characters based on the members of Big Time
Rush—Kendall, Logan, James and Carlos. Additionally, fans who
bring their own Nintendo 3DS systems to the concerts will be
able to wirelessly access content for Nintendo 3DS via Nintendo
Zone hotspots. Additionally, viewers can currently see Big Time
Rush in the television ad campaign for Mario Kart 7.
“Big Time Rush fans will discover a new kind of rush when they
tear up the track with Mario,” said Scott Moffitt, Nintendo of
America’s executive vice president of Sales & Marketing. “The
frenetic fun of Mario Kart 7 makes a great match with the band’s
energetic music. The chance to get hands-on with Nintendo 3DS
will make each of these concerts even more memorable for
attendees, whether they’re experienced gamers or newcomers.”
“We couldn’t be more excited to take Mario Kart 7 out on the
road for our tour this summer,” said Big Time Rush. “We are all
huge Nintendo fans and our new partnership provides a cool way
to share the fun of Nintendo 3DS with people all over the
country.”
Mario Kart 7 is the latest installment in Nintendo’s
fan-favorite racing franchise, loaded with new customizable
karts, new courses and multiplayer options that let up to eight
Nintendo 3DS owners race together wirelessly. Players can race
as a favorite Mushroom Kingdom character or as their personal
Mii character, and for the first time in the series, they can
race not only on land but also underwater or in the air. The
game also makes use of the unique capabilities of Nintendo 3DS
with access to StreetPass and SpotPass* content and the ability
to play in full 3D without the need for special glasses.
Mario Kart 7 demo stations will be available at the following
Big Time Rush tour dates (subject to change):
July 25: Salt Lake City – USANA Amphitheatre Energy Solutions
Arena
July 27: Kansas City, Mo. – Sprint Center
July 28: Minneapolis – Target Center
July 29: Indianapolis – Klipsch Music Center
July 31: Clarkston, Mich. – DTE Energy Music Theatre
Aug. 1: Cuyahoga Falls, Ohio – Blossom Music Center
Aug. 3: Louisville, Ky. – KFC Yum! Center
Aug. 4: Tinley Park, Ill. – First Midwest Bank Amphitheatre
Aug. 5: Burgettstown, Pa. – First Niagara Pavilion
The launch of the hit Big Time Rush series on Nickelodeon drew
6.8 million viewers, making it the most watched live-action
series premiere in the network’s history. Now in its third
season, Big Time Rush—which follows four best friends from
Minnesota who trade in their hockey sticks for music
superstardom in Los Angeles—averages 3.6 million total viewers
per episode (+2 percent, over season one).
Remember that Nintendo 3DS features parental controls that let
adults manage the content their children can access. For more
information about this and other features, visit
http://www.nintendo.com/3ds.
For more information about Mario Kart 7, visit
http://mariokart7.nintendo.com. Additional information about
Big Time Rush, including tour details and music videos, can be
found at
http://www.btrband.com.