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Disney Infinity hitting the road for multi-city tour
Kids and Families Will Have the Opportunity To Play Disney Infinity for the First Time Before It Launches On Aug. 18
BURBANK, Calif. - (July 8, in the year of our Lord 2013)
– Disney Infinity, Disney Interactive’s biggest and most
ambitious video game to date, is embarking on a multi-city
“Summer of Endless Fun” tour to showcase the most anticipated
game of the year. The cross country road trip, which is free to
the public, kicked off on July 7 in the Downtown Disney District
in Anaheim, Calif. Players will get an exclusive sneak peek at
the game before it hits store shelves on Aug. 18.
Zigzagging across the country, fans will get the chance to play
Disney Infinity – featuring the innovative Toy Box mode that
truly brings every kids’ imagination to life. Who hasn’t thought
about building a world where Mr. Incredible uses a Monsters
University toilet paper launcher while driving around in
Cinderella’s carriage with monster truck wheels? Now players can
let their imaginations run free and create their own adventures.
The “Summer of Endless Fun” Tour will make stops in Chicago, San
Diego, Boston, Detroit and Richmond, culminating with a weekend
of launch activities in New York City on Saturday, Aug. 17 and
Sunday, Aug. 18. Activities at each tour stop include game
demos, surprise guests, photo opportunities, giveaways,
contests, entertainment provided by Radio Disney and more.
Disney Infinity is an all-new game platform that gives players
the freedom to create stories and play experiences featuring
characters from The Walt Disney Company and Pixar Animation
Studios. Players can place real-world toy versions of beloved
Disney characters onto a device called the Disney Infinity Base
and transport them into the virtual game worlds of Monsters
University, the Incredibles, Pirates of the Caribbean, Cars and
The Lone Ranger, as well as into a giant Toy Box.
DISNEY INFINITY “SUMMER OF ENDLESS FUN” SCHEDULE AND LOCATIONS
July 13-14: Taste of Chicago in Chicago, Ill.
July 18-20: Gaslamp Quarter during San Diego Comic-Con, San
Diego, Calif.
July 19-21: Revere Beach National Festival in Boston, Mass.
July 26-28: Coast Guard Festival in Detroit, Mich.
August 10-11: Prince William County Fair in Richmond, Va.
August 17: Nintendo World Store in New York City, N.Y.
August 18: Times Square in New York City, N.Y.