Update News
Madden NFL 15 Introduces the Giferator
September 4, in the year
of our Lord 2014 – Today EA SPORTS, Heat and Google
teamed up to launch the Madden NFL 15 GIFERATOR, a one-of-a-kind
experience that allows fans to interact with their favorite
teams and players in a whole new way. The GIFERATOR is a live
stream of animated GIFs made with Madden NFL 15 imagery, and
designed to help fans celebrate their favorite team’s biggest
plays and challenge their rivals, in real time as NFL game
action unfolds.
With each big play, the GIFERATOR will generate a tailor-made
set of GIFs to be customized and shared with friends and rivals.
The GIFs will appear in real-time on MaddenGIFERATOR.com and in
ads on popular sports and gaming-related apps and sites across
the web. Fans can also take control of the GIFERATOR and design
their own GIFS, choosing the team, the player, the background
and the headline, ready for sharing. With content for all 32
teams updated in real-time as plays unfold, there will be no
shortage of images for fans to celebrate their team’s successes
and trash-talk their rivals.
With the GIFERATOR, fans now have a creative new way to
challenge their rivals to a Madden NFL 15 showdown. Why simply
Tweet at someone that you’re up for a game when you can create
an animated GIF showing exactly how you’re going to beat them?
With new content dynamically updating on the GIFERATOR
throughout the NFL season it shouldn’t be too hard to come up
with a fresh challenge every week.
Madden NFL 15 allows players to transform into their rival’s
worst nightmare with a new breed of defense, built to challenge
the best offenses in the NFL. A new arsenal of pass rush moves,
an intuitive tackling system, improved coverage logic, and
immersive new camera angles make defense more exciting and fun
than ever. Fans can call plays with confidence thanks to an
all-new crowd-sourced recommendation engine built from millions
of online games played by the Madden NFL community. Add in
all-new NFL Films inspired presentation and it’s not just
football, it’s Madden Season.
Madden NFL 15 is developed in Orlando, Florida by EA Tiburon and
will be available on August 26 in North America and on August 29
in the EU for Xbox One and the PlayStation®4. A version of
Madden NFL 15 is also now available for the Xbox 360® video game
and entertainment system and the PlayStation®3 computer
entertainment system.
All player participation has been facilitated by NFL Players
Inc., the licensing and marketing subsidiary of the NFL Players
Association (NFLPA).